About AS Equity Partners

AS Equity Partners is a London based investment firm with offices in London and Zürich. AS Equity Partners exclusively targets control investments in the lower to middle-market for software, technology, and technology enabled businesses across Europe. Next to offering capital and financial solutions, we contribute hands-on operational expertise and multi-level support to help firms live up to their full potential. Its founders are recognized industry veterans with decades of experience in this field.


AS Equity Partners Geographic Coverage
  • Technology
  • Software
  • Technology enabled businesses
  • Professional Services
  • Platform-based businesses

Investment criteria / transaction types We can act quickly and if needed unconventionally to support sellers in their situations

  • Control-buyouts

  • Characteristics:

    • Strong market position and mission-critical products

    • Recurring or repeatable revenue

    • Longstanding, “sticky” customer relationships

    • Scalable cost structures and underutilised assets (high underlying profitability and cash flow opportunity)

    • Low customer concentration

    • Ownership of IP

  • Revenue size: €10m to €100m

  • Target businesses can experience operational or financial challenges as well as special situations (e.g. complex carve-outs, loss of market share, churn)

  • Positive EBITDA or high growth are not an investment criteria

  • Geography: Europe

  • Transaction types:

    • Growth Equity

    • Special Situations

    • Corporate Divestitures

    • Management Buyouts

Locations and Contacts

London Office

AS Equity Partners
16 Berkeley Street, London W1J 8DZ, United Kingdom
Phone: +44 20 3907 4211

Zürich Office

AS Equity Partners
Churerstrasse 54, 8808 Pfaffikon, SZ, Switzerland
Phone: +41 55 415 7025